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Maybelline NY
🤝

Make a deal with Maybelline NY

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Followers
1.2M
Total likes
5.5M
Videos
758
Following
307
🎁 Free analysisfor Maybelline NY

Known for

📊 Engagement & reach

Engagement rate · Building
0.63%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
7.3K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
169.7K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
3.8 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
3.8K×
Follows just 307 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
Primary market
United States
Where most of the audience is — factor into shipping, language and campaign timing.

📹 Recent videos

Latest posts straight from Maybelline NY's TikTok.

@maybelline

💡 Facts

👁️Averages 169.7K views per stream.
📤Posts about 4.1× per week.
💬0.63% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
📍Based in United States.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 46% Female 54%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
ShoppingDealsLifestyle

🕵️ Fake follower check

Estimated
38/100
Low Credibility score
64%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 64% real, active audience · Medium fake-follower risk.
  • Low engagement (~0.1× of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 0.63% engagement — below the ~9% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands Maybelline NY's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify

About

💄Maybe It’s Maybelline💋 📍Born in New York🚕🗽 SHOP THE BRINITY BUNDLE BELOW ⬇️

📸 Gallery

Recent content

New Grippy Setting Mist locks in your makeup with a yummy peach-coconut scent and a weightless, real-skin feel. No stick, all Grip. 💖 Now available exclusively on TikTok Shop
415 views · 3 days ago
Maybe it's a Maybelline × @Miley Cyrus exclusive...Sign up to our email list for exclusive access to Miley's new Bass Persuades album in Dark Indigo Vinyl only available for her Maybelline family!

Let us know in the comments what question you would ask her & stay tuned! Sign up at the link in our bio.

*US only. While supplies last.
1.9K views · 4 days ago
Fashion week is our fav sport. And the Maybelline Fit Me Casting Call Experience is our stadium.
2.5K views · 4 days ago
A new member of the Grippy family is coming soon 💖 Don’t “mist” the excitement!
3.3K views · 5 days ago
Your chance to be in a Maybelline campaign is here! ✨ Visit our immersive Fit Me experience for shade matching, giveaways, and open casting. Sunday, Sept 13 | 10 AM - 7 PM 📍Ideal Glass Studios (9 W 8th St., NYC)
3.8K views · 6 days ago
Marathon season is coming up soon, so we're a bit distracted. Luckily Super Stay Matte Ink has us covered 💋 #MaybellineEmployee
2.5K views · 6 days ago
Super Stay Peel-Off Lip Liner will have you catwalk-ready for up to 24 hours of wear.
3.7K views · 9 days ago
Explore our iconic 40-shades of Fit Me Foundation + take home exclusive goodies, and seize your moment for a chance to be featured in a Maybelline campaign. Sunday, Sept 13 | 10 AM - 7 PM 📍Ideal Glass Studios (9 W 8th St., NYC)
3.7K views · 9 days ago
✨ Join Maybelline New York for an immersive 40-shade celebration featuring professional shade matching, exclusive giveaways, and a casting call to be in a Maybelline Fit Me campaign. Sunday, September 13 | 10 AM - 7 PM 📍 Ideal Glass Studios (9 W 8th St,, NYC)
6.1K views · 9 days ago
@brycealakai is putting Super Stay Peel-Off Lip Liner to the test on @Trinity Tatum . Want to recreate the look? Grab our exclusive TikTok Shop bundle to get the ultimate lip combo 💋✨ #MaybellinePartner
35.1K views · 21 days ago
Maybe it’s Maybelline, maybe it’s just the most iconic duo in their element. 🎶✨ @Trinity Tatum @brycealakai #MaybellinePartner
473.4K views · 23 days ago
The glam secrets are officially out ✨ @Trinity Tatum and @brycealakai are spilling the tea on the glam trio: Sky Tubes mascara, Super Stay Peel-Off Lip Liner, and Lifter Gel. The perfect lineup for effortless glam is available now on TikTok Shop💋#MaybellinePartner
1.5M views · 23 days ago

Frequently asked questions

How much does Maybelline NY charge for a sponsorship?
Maybelline NY hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Maybelline NY for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Maybelline NY, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Maybelline NY have?
Maybelline NY has 1,165,444 followers on TikTok.

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