🤝
Make a deal with Maybelline NY
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
1.12M
Total likes
3.97M
Videos
722
Following
307
💰 Suggested sponsorship rate
$96 – $155 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for Maybelline NY
Known for
📊 Engagement & reach
Engagement rate · Building
0.49%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
5.5K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
4.8K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
7.8 / week
Posts multiple times a day — a constant, always-on presence.
Follower / following
3.6K×
Follows just 307 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 4.8K views per stream.
📤Posts about 8.7× per week.
💬0.49% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
🛡️ Audience credibility
38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.4% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.49% engagement — below the ~9% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 46% Female 54%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
💚 Brand affinity
EstimatedBrands Maybelline NY's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
💄Maybe It’s Maybelline💋
📍Born in New York🚕🗽
📸 Gallery
Recent content
Super Stay Matte Ink works as hard as your training plan.
1.1K views · 1 day ago
Real or cake? The hydrating lipstick treating you right on National Lipstick Day 🎂💋 Maybelline Serum Lipstick delivers serum-level care and 8HR plumping moisture across every shade, from everyday nudes to bold pops of color. Which shade are you swiping first? ✨ #nationallipstickday #serumlipstick #hydratinglipstick #maybellinemakeup #liptok
3.2K views · 1 day ago
The lip combo that stays on through it all 💋 Super Stay Peel-Off Lip Liner locks in tattoo-like color + then top it off with Lifter Gel for glass-like shine that lasts. #superstaypeelofflipliner #lipliner #peelofflipliner #maybellinemakeup #liptok
4.3K views · 3 days ago
Juicy lips start here 💋✨ Pair Super Stay Peel Off Lip Liner for long-lasting definition & Lifter Gel for instant shine. ✨ #MaybellinePartner #lipliner #liptok #peeloffliner #lipstain
4.3K views · 4 days ago
Lined, sculpted, and drenched in serum care 💋 💧 Get the ultimate lip combo using our creamy Lifter Liner + Serum Lipstick. Grab your perfect match on National Lipstick Day, July 29th @walgreens. #lipstick #lipliner #maybelline Combos: Lifter Liner On It & Player Serum Lipstick 101 Upstate & 001 Crop Top
8K views · 5 days ago
A lip liner that outlasts it all 💋 Super Stay Peel-Off Lip Liner sets in 5 minutes for 24-hour tattoo-like wear that stays pillow-proof, shower-proof, + food-proof. #superstaypeelofflipliner #lipliner #peelofflipliner #maybellinemakeup #maybellinepartner @jaylasteinnn
4K views · 6 days ago
eyemaxxing for brown eyes with @raincornelius using Navy and Cobalt tones for rich contrast.
Get the look:
✨Tattoo Studio Gel Pencils in Striking Navy, Galactic Cobalt, + Stardust Chrome
✨Shadow Drip Liquid Eyeshadow in Silver Drip
✨Sky High Mascara in Very Black
5.7K views · 7 days ago
Make your hazel eyes pop with this easy eye makeup 🤎 @Anna Beauty Creator uses deep green shimmer liner lightly on the lid, tight-lining the upper lash roots, and saving the thickest line for the under eye. Complete the look with Sky High Mascara in Very Black for ultimate lash length and definition. Products used: Tattoo Studio Gel Pencil in Hunter Green Sky High Mascara in Very Black #eyemaxxing
11.1K views · 7 days ago
Just a few swipes and suddenly the day feels a little more put together. 🤎 New Colossal Bubble mascara in Copper Brown is here for lashes that look naturally fuller, softer, and effortlessly you. #maybellinepartner @HALEYYBAYLEE
4.7K views · 8 days ago
Some lines just can't be crossed and we fear Serum Lipstick might be one of them. 💋 Available now at @CVS Pharmacy
1.4K views · 9 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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