Jif✓ Add us as a preferred source on Google
🔄 Data last refreshed 1 day ago
🤝
Make a deal with Jif
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
44K
Total likes
573.7K
Videos
157
Following
2
💰 Suggested sponsorship rate
$7K – $11.4K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Jif
Known for
📊 Engagement & reach
Recent videos · views
Jul 22latest
Engagement rate · Excellent
8.31%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
3.7K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
4.2M
Measured across recent posts — that’s 95× their follower count, the reach a sponsored video actually earns.
Typical video
2M–5.3M views
Half of recent videos land in this range (median 4.4M) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Consistent
63/100
How steady views are across recent videos — a predictable reach a brand can plan around.
Posting cadence
1.5 / week
A more selective poster — each video gets room to breathe.
Follower / following
22K×
Follows just 2 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Food & Beverage
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 4.2M views per stream.
📤Posts about 1.7× per week.
💬8.31% engagement rate.
🏅Earned the 10K Followers for passing 10K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 39% Female 61%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
FoodCookingRecipesDining
🕵️ Fake follower check
Estimated93/100
Excellent
Credibility score
99%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 99% real, active audience · Low fake-follower risk.
- Strong engagement (~95.4× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 8.31% engagement — around average for this size on TikTok.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
#ThatJifingGood you’d create a TikTok video featuring our famous peanut butter.
📸 Gallery
Recent content
Jif will always be the go-to choice, then, now and forever
2M views · 25 days ago
A little bit of Jif Peanut Butter is all you need to brighten your day ☀️
4.4M views · 1 month ago
Meet Tina & try her top tips for how to make every meal That Jif'ing good
5.7M views · 1 month ago
Hungry? There’s a treat pairing for that with Jif peanut butter.
2.9M views · 1 month ago
Ready to meet your next pairing? Peanut butter is That Jif'ing good. 😋
5.3M views · 1 month ago
Meet Tina & try her top tips for how to make every meal That Jif'ing good
4.6M views · 1 month ago
Easy to eat Jif all day when it goes with everything. 💅 Which pairing are you choosing?
4M views · 1 month ago
It’s S’mores Szn with a Jif twist 🤤
12.8M views · 1 month ago
Living a life that truly is that Jif’ing good
247.3K views · 1 month ago
I don’t come empty handed, I’m that smooth.
910 views · 2 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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48%
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47%
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45%
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43%
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41%
SirDavis
40%
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Frequently asked questions
How much does Jif charge for a sponsorship?
Jif hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Jif for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Jif, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Jif have?
Jif has 43,984 followers on TikTok.
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- ✓ Fee held in escrow, released after the appearance
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