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Followers
96.3K
Total likes
1.24M
Videos
1.5K
Following
346
💰 Suggested sponsorship rate
$657 – $1.1K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for indigo.ca
Known for
📊 Engagement & reach
Engagement rate · Building
0.89%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
857
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
32.8K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
3 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
278×
Follows just 346 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
💡 Facts
👁️Averages 32.8K views per stream.
📤Posts about 3.4× per week.
💬0.89% engagement rate.
🏅Earned the 10K Followers for passing 10K followers.
🕵️ Fake follower check
Estimated61/100
Fair
Credibility score
80%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 80% real, active audience · Low fake-follower risk.
- Engagement (~0.3× of followers engage each post) is around typical for TikTok.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.89% engagement — below the ~15% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Indigo is a Proudly Canadian Company. 🍁
📸 Gallery
Recent content
You + me + summerween at Indigo?! 👻☀ #Summerween #Halloween #HalloweenDecor #SpookySeason #IndigoBooks
1.4K views · 2 days ago
You can only pick two! Which ones would you choose? 🤔👇 #BookTok #Booklover #Bookish #BookishDebate #IndigoBooks
1.2K views · 2 days ago
Silent review of thriller books?! 😳📖 These titles will definitely leave you speechless. #ThrillerBooks #SilentBookReview #BookReview #BookRecommendations #BookTok
1.2K views · 4 days ago
Books to get you out of a reading slump 💙📚 Which one did you land on? #BookTok #BookRecommendations #ReadingSlump #Booklover #IndigoBooks
1.4K views · 10 days ago
We’ve got a text... 📱 A new Thorns & Starlight collection is coming. Which piece will you be coupling up with? #ACOTAR6 #ACOTARCollection #IndigoBooks #SarahJMass #ACOTARDrop
314.4K views · 11 days ago
How are you making the most of summer? 🔥🥗 #BBQSeason #BBQRecipe #DinnerInspiration #Cookbook
1K views · 13 days ago
Alert the booklovers: the Best of the Year pods have arrived 📣📚 #IndigoBooks #BooksOfTheYear #BookTok #Booklover
2.3K views · 13 days ago
The only way to avoid the spoilers? Read them first. Comment below what you’d reply with (spoiler free, of course) 👀 #BookTok #TeenReads #TBR #Booklover #TeenBooks
1K views · 17 days ago
Your summer reading list is about to get a whole lot better 🤩 Visit the link in bio to pre-oder the book you landed on! #SummerReads #BookTok #mostanticipatedmovie #SummerReading
1.3K views · 18 days ago
Your childhood called... it said this is gonna be a grooooovy summer! 🫶🎀✨ Groovy Girls® are back—and you can shop them EXCLUSIVELY at Indigo this summer. At participating Indigo & Chapters locations (Coles and Indigospirit stores excluded). Check local store hours. Selection varies by store. While quantities last. #GroovyGirls #Y2KNostalgia #ChildhoodMemories
3.2K views · 22 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
sarah-marie’
18%
jey | lash artist♡
17%
Dew Chutikarn 💕
14%
Lilsolo305
13%
Tacey
12%
Fantasy Football HQ
11%
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