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Make a deal with i-D
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
991.3K
Total likes
74.3M
Videos
2.1K
Following
699
💰 Suggested sponsorship rate
$452 – $735 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor i-D
Known for
📊 Engagement & reach
Engagement rate · Average
3.64%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
36.1K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
22.6K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
4.1 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
1.4K×
Follows just 699 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Lifestyle (sociology)
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 22.6K views per stream.
📤Posts about 4.6× per week.
💬3.64% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 16% Female 84%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~2.3% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 3.64% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands i-D's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
Trendy Fashion Magazine 🙃
📸 Gallery
Recent content
Pop star in her bedroom. @charlixcx performing “2007” last night in Nashville with @spotify #charlixcx #musicfashionfilm Video by @tomasmier
15.8K views · 6 days ago
#Sophiethatcher does not mess around when it comes to #karaoke. We dove deep into the actor’s photo archive for a round of Camera Roll Roulette. Watch the full video at the link in bio. #sophiethatcheredit #yellowjackets
21.5K views · 14 days ago
What’s in #sophiethatcher's Photos app? Nostalgic fit pics, #tattootours, and much, much more. We give Sophie a word to search and she tells us the story behind the picture for a round of Camera Roll Roulette. Watch the full video at the link in bio. #sophiethatcheredit #redcarpet #yellowjackets
125.3K views · 14 days ago
After #Yellowjackets and a run of horror movies, #sophiethatcher is in the mood for something brand new. “I don’t know if I’ll go back to television, because I’m the kind of person that wants to immerse myself in something for two months and then let it go,” she says. At the link in bio, we meet with the actor on the precipice of her risky new chapter. #sophiethatcheredit
9.8K views · 15 days ago
The #yellowjackets star sits down for the digital cover of i-D to tell us about her daring new chapter. See more at the link in bio. #sophiethatcher #sophiethatcheredit
2.4K views · 15 days ago
Smelling nice in the summer heat goes a loooong way. #hollyhumberstone—longtime i-D fave, #British maker of very good, dark, #alternative #popmusic—is slap bang in the midst of her Euro summer. We caught up with the singer-songwriter at @madcoolfestival for a Cheap Date to talk love, libraries, and more. Read the full interview at the link in bio.
3.3K views · 15 days ago
Some serious #jamband lore in the @fcukers universe. Shanny and Jackson talk us through their surprising music obsessions, go-to songs, and more in our latest i-DJ. Watch the full video at the link in bio. #fcukers #nyc #musicrecs
3K views · 16 days ago
This week, @fcukerss are joining #harrystyles for four ‘Together, Together’ shows in São Paulo, #Brazil. Ahead of their global stretch of summer shows, we caught up with the dance music duo at their original meeting place, #NewYorkCity's @leisure___centre, to hear more about the influences on their latest record, first album purchases, and more. Watch the full video on YouTube at the link in bio and stream their i-DJ selections playlist on Spotify. #fcukers #musicrecs #vinyl
25.5K views · 16 days ago
One of the great #eyeliner authorities of our time! Fresh off the release of #theprettyreckless’ new album ‘Dear God’, we meet up with #taylormomsen on the Met steps to hear more about #makeup, music, and finding love. Read the full interview on i-D.co
16.4K views · 20 days ago
What are your essentials for watching a #WorldCup match? Catching up with artist and former #PuertoRico national team player @rauwalejandro at England’s semifinal win in #Miami. #Rauw
3.1K views · 22 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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