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6.7M influencer listings 🏢78K sponsor listings 🌍92.3B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2.9M Bluesky creators 🎙️1.3M podcast creators 🟣1.1M Twitch creators 📈387.4K Pinterest creators 🥊212K Kick creators 𝕏201.8K X creators 🐘200.6K Mastodon creators 115.1K YouTube creators 🎵91.6K TikTok creators ✈️84.6K Telegram creators 🎮11.5K Discord creators 🎬4.6K Rumble creators 📈3.8K Substack creators 🧵2.7K Threads creators 6.7M influencer listings 🏢78K sponsor listings 🌍92.3B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2.9M Bluesky creators 🎙️1.3M podcast creators 🟣1.1M Twitch creators 📈387.4K Pinterest creators 🥊212K Kick creators 𝕏201.8K X creators 🐘200.6K Mastodon creators 115.1K YouTube creators 🎵91.6K TikTok creators ✈️84.6K Telegram creators 🎮11.5K Discord creators 🎬4.6K Rumble creators 📈3.8K Substack creators 🧵2.7K Threads creators
Discovery
🤝

Make a deal with Discovery

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Followers
7.7M
Total likes
103.5M
Videos
3K
Following
196
🎁 Free analysisfor Discovery

Known for

📊 Engagement & reach

Engagement rate · Building
0.44%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
33.9K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
2.7M
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
1.5 / week
A more selective poster — each video gets room to breathe.
Follower / following
39.4K×
Follows just 196 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Media & Entertainment
The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from Discovery's TikTok.

@discovery

💡 Facts

👁️Averages 2.7M views per stream.
📤Posts about 1.6× per week.
💬0.44% engagement rate.
🏅Earned the 5M Followers for passing 5M followers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 43% Female 57%
Age · peak 18-24
13-1717%
18-2444%
25-3423%
35-449%
45+7%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated
61/100
Fair Credibility score
80%
Real Real audience
Low Fake-follower risk
High Data confidence
  • Est. 80% real, active audience · Low fake-follower risk.
  • Engagement (~0.4× of followers engage each post) is around typical for TikTok.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 0.44% engagement — below the ~6.8% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands Discovery's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

About

We’ll bring the 🌎 to you.

📸 Gallery

Recent content

A detective takes us behind the scenes, from monitoring calls to investigating potential threats. See more on #120HoursBehindBars tonight at 9P on Discovery.
18.9K views · 23 hours ago
Gone fishin' 🎣 Catch a new #NakedAndAfraid: Shipwrecked tonight at 8P on Discovery.
190.4K views · 1 day ago
"Foster care is just juvenile homelessness." An 18-year-old inmate reflects on the journey that brought her here. #120HoursBehindBars, Mondays at 9P on Discovery.
20.6K views · 2 days ago
No pup left behind 🐶🌪️ New #IntheEyeoftheStorm Tonight at 10P.
87.2K views · 2 days ago
They're HUNGRY and working together for a proper meal 🍽️ Don't miss a new #NakedAndAfraid: Shipwrecked tomorrow at 8P on Discovery.
22.2K views · 2 days ago
He's experiencing EXCRUCIATING pain 😣 Don't miss a new #NakedAndAfraid: Shipwrecked tomorrow at 8P on Discovery.
29.7K views · 3 days ago
Nature's fury has no days off 🌪️ New #IntheEyeoftheStorm Sunday at 10P.
16.7K views · 3 days ago
No siren. No warning. Just chaos. 😱🌪️ New #IntheEyeoftheStorm Sunday at 10P.
16.7K views · 3 days ago
Twenty-five years later, we remember Elizabeth Wainio, a cherished Discovery colleague, friend, sister, and daughter. We will never forget all those lost on September 11th, and honor the courage of the first responders who gave their lives to save others.
20.9K views · 3 days ago
This isn’t just a dive. It’s history! 👏 @mollycarlson accomplished the world’s first helicopter high dive into a shark cage! 🚁🦈 Keep watching #SharkWeek on Discovery!
15.5M views · 1 month ago
7 ft of shark airborne 🤯 Don’t miss How To Train A Great White when #Sharkweek continues all week at 8P on Discovery.
4.7M views · 1 month ago
There's close...and then there's this. 🤯 Great White circles Andy Casagrande in a kayak and isn't backing down. 🫣 Don't miss this on Air Jaws: Red, White & Breach during #SharkWeek this Sunday at 8P on Discovery.
12.3M views · 1 month ago

Frequently asked questions

How much does Discovery charge for a sponsorship?
Discovery hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Discovery for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Discovery, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Discovery have?
Discovery has 7,717,084 followers on TikTok.

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