🤝
Make a deal with Diamond Crystal Salt Co
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
4K
Total likes
65.2K
Videos
360
Following
495
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Diamond Crystal Salt Co
Known for
📊 Engagement & reach
Engagement rate · Building
4.52%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
181
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
849
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
1.9 / week
A more selective poster — each video gets room to breathe.
Follower / following
8.1×
Follows just 495 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Food & Beverage
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 849 views per stream.
📤Posts about 2.1× per week.
💬4.52% engagement rate.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 41% Female 59%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
FoodCookingRecipesDining
🕵️ Fake follower check
Estimated23/100
Low
Credibility score
56%
Low
Real audience
High
Fake-follower risk
High
Data confidence
- Est. 56% real, active audience · High fake-follower risk.
- Low engagement (~0.2× of followers engage each post) — a sign of an inflated or inactive audience.
- 4.52% engagement — below the ~15% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Recipes & tips for the at-home chef
📸 Gallery
Recent content
Skip the drive-thru and make this thick, mix-in ice cream at home instead!🍦🤩 We used Diamond Crystal Baking Salt for the perfect sweet-and-salty finish, and the result is creamy, loaded with goodies, and dangerously easy to make #diamondcrystal #salty #icecream #homemadeblizzard #saltysweet
557 views · 8 days ago
A birthday this big calls for something extra sweet. 🎂✨ These birthday cake cinnamon rolls are our way of celebrating 140 years of Diamond Crystal Salt Co.—because every great celebration deserves sprinkles, frosting, and the perfect pinch of salt. Here’s to 140 years of making every recipe a little more delicious #diamondcrystal #birthday #salty #cinnamonroll #cinnamonbuns
457 views · 14 days ago
Mango daiquiris are good but mango daiquiris with a kick of heat? Even better!!🥭🌶️ Rim your glass with Diamond Crystal Sweet Heat Kosher Salt for the perfect sweet-spicy sip of summer. Cheers! #diamondcrystal #summerdrink #mango
886 views · 22 days ago
Caesar salad, but make it crunchier!! These viral crispy pasta “croutons” are the upgrade your Caesar has been waiting for—golden, crunchy, and impossible to stop snacking on straight from the pan. Toss them with crisp romaine, creamy dressing, plenty of Parmesan, and a generous pinch of Diamond Crystal® Kosher Salt for a salad that’s anything but boring #diamondcrystal #summergrilling #viralrecipe #salad
534 views · 28 days ago
Mushroom lovers, this one’s for you!! These grilled mushroom skewers are smoky, juicy, and finished with a bright pop of Diamond Crystal Lime Kosher Salt for a citrusy twist that takes every bite up a notch. Serve them as a side, pile them onto grain bowls, or enjoy them straight off the skewer—summer grilling doesn’t get much easier #diamondcrystal #summergrilling #mushroom
594 views · 29 days ago
Red, white, and oooh, can we have seconds? 🍑🇺🇸 Grilled peaches piled high with lemony whipped mascarpone are bringing all the sweet summer vibes to your 4th of July spread. Finish with a pinch of Diamond Crystal Kosher Salt for the perfect balance of sweet and savory, then grab a spoon before they disappear
2K views · 1 month ago
Here’s to celebrating 250 years of the USA and 140 years of Diamond Crystal®! 🇺🇸❤️🤍💙 These mini 4th of July trifles are the perfect way to toast both milestones, with layers of fresh summer flavor and a balancing pinch of Diamond Crystal® Kosher Salt to make every bite shine! #diamondcrystal #4thofjuly #summerdessert
710 views · 1 month ago
Skip the campfire—these scoopable s’mores cookies bring all the gooey, chocolatey, graham cracker goodness straight to your spoon. 🍫🔥🍪 Even sweeter? This recipe is featured in our brand-new cookbook, 140 Years Well Seasoned, coming later this summer! We can’t wait to share even more recipes celebrating 140 years of flavor. Who’s adding this one to their must-bake list? 🤎
760 views · 1 month ago
TGIF! 🍊🍹 The weekend is finally here, and we’re kicking it off with a charred citrus tequila sour. Smoky citrus, fresh flavors, and just the right balance of sweet and tart #diamondcrystal #citrus #tequila
1K views · 1 month ago
The recipe everyone’s dipping into 🫒✨ This viral bread dipping oil is packed with herbs, tomato, and plenty of flavor—perfect for tearing into a crusty loaf and sharing all summer long. Save this one for your next appetizer spread and prepare for everyone to ask for the recipe!
1K views · 1 month ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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