🤝
Make a deal with Crumbl
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
10.85M
Total likes
107.57M
Videos
1.7K
Following
5
💰 Suggested sponsorship rate
$2.4K – $3.9K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for Crumbl
Known for
141K views
What's going on your dream cookie thin!? Tell us in the comments 👇🍪 #Crumbl
📊 Engagement & reach
Engagement rate · Building
0.59%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
63.6K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
120.9K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
7.9 / week
Posts multiple times a day — a constant, always-on presence.
Follower / following
2.17M×
Follows just 5 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Food & Beverage
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 120.9K views per stream.
📤Posts about 8.8× per week.
💬0.59% engagement rate.
🏅Earned the 10M Followers for passing 10M followers.
🛡️ Audience credibility
38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~1.1% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.59% engagement — below the ~6.8% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 41% Female 59%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
FoodCookingRecipesDining
About
🍪 world's best desserts
🇨🇦 @Crumbl Canada 🇲🇽 @Crumbl Mexico 🇦🇺 @Crumbl Australia
📸 Gallery
Recent content
We heard you like iconic pairings. 😮💨 SNICKERS® Peanut Butter Cookie & White Drop Cookie ft. HERSHEY'S Cookies 'n' Creme. Which one is riding in your passenger seat? #Crumbl
26.9K views · 1 day ago
Brain freeze? Never heard of her. 🧊💙 Wild Cherry Blue Razz Slushy Cookie is the coolest detour you'll make this week. See you at #Crumbl.
108K views · 2 days ago
Flamin' Lime Crunch Cookie came to turn up the heat 🔥 Who's taking the first bite? #Crumbl
107.1K views · 3 days ago
🖤 WEEKLY ROTATING MENU🖤 🔥 FLAMIN’ LIME CRUNCH COOKIE (NEW) 🧊 WILD CHERRY BLUE RAZZ SLUSHY COOKIE (NEW) 🍓 BERRY LIMEADE COOKIE FT. NERDS® GUMMY CLUSTERS 🥜 SNICKERS® PEANUT BUTTER COOKIE ⚪ WHITE DROP COOKIE FT. HERSHEY’S COOKIES ‘N‘ CREME 🍯 HONEY BUN COOKIE 🩷 CLASSICS MENU 🩷 🍪 CHOCOLATE CHIP COOKIE 🍭 PINK SUGAR COOKIE 🟤 BROWNIE BATTER COOKIE 🏕️ S’MORES COOKIE THINS: 🖤 S'MORES COOKIE THINS #Crumbl
409.3K views · 4 days ago
Pause when you see your favorite Thin. 👀🍪 #Crumbl
69.6K views · 5 days ago
What's going on your dream cookie thin!? Tell us in the comments 👇🍪 #Crumbl
141K views · 6 days ago
Proof that everything's better in pairs. 🍪🤍 Which duo are you grabbing first? #Crumbl
80K views · 7 days ago
ASMR you can almost taste. M&M'S® MINIS Cookie Thins have entered the chat. 🤤🍪 See you at #Crumbl.
89.6K views · 7 days ago
Go ahead... watch it one more time. 😌🍪 #Crumbl
93.5K views · 8 days ago
Main character energy x2. Dubai-Style Chocolate Thin Sandwich Cookie or Mallow Thin Sandwich Cookie... Drop a 💚 or 🖤 in the comments. #Crumbl
84K views · 9 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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