Caliray✓ Add us as a preferred source on Google
🔄 Data last refreshed 4 days ago
🤝
Make a deal with Caliray
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
104.9K
Total likes
580.2K
Videos
1.4K
Following
1.4K
💰 Suggested sponsorship rate
$166 – $270 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Caliray
Known for
📊 Engagement & reach
Engagement rate · Building
0.38%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
401
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
8.3K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
7 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
75×
Follows just 1.4K back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 8.3K views per stream.
📤Posts about 7.8× per week.
💬0.38% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 44% Female 56%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~7.9% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.38% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands Caliray's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
beauty made for movement by @Wende Zomnir 🌊
clean + planet aware @sephora 🌎
📸 Gallery
Recent content
calling all of my dry under-eye girls, I found the 3-in-1 solution to all of our problems! hideaway is a 3-in-1 miracle product that conceals, color corrects, and illuminates. not only that, it's a serum-like formula with peptides that hydrate and plump the under-eye unlike anything else. available now on TikTok Shop! #caliray #3in1concealer #colorcorrector #hydratingconcealer #skinlikeconcealer
569 views · 6 days ago
spoiler alert: come hell or high brow is in fact, without a doubt, waterproof ☀️💦 come hell or high brow is the NEW brow gel built for the girls who love a little adventure while also loving a good brow routine. this innovative product is waterproof, it lasts 24 hours, and just so happens to be available on TikTok Shop! #caliray #comehellorhighbrow #waterproofmakeup #browroutine
402 views · 6 days ago
if you haven't made the switch from traditional mascara to caliray come hell or high water tubing mascara, you're missing out on the stress-free removal 💛 come hell or high water is the best of both worlds! it has a 24-hour waterproof formal, yet is a dream to remove. this is your sign to make the switch and try it on TikTok Shop! #caliray #comehellorhighwatermascara #tubingmascara #waterproofmascara
314 views · 7 days ago
what more can you ask for? ☀️🏄🏼♀️🧴 come hell or high brow has a long list of claims and innovations, yet meets every single one of them! Made for wherever the day takes you. available on TikTok Shop! #caliray #comehellorhighbrow #browgel #waterproofmakeup
9.4K views · 8 days ago
ur dog texted… they want a caliray dog toy!!! @Bundle x Joy
50.6K views · 13 days ago
almost everything 20% at caliraybeauty.com 🤭
12.8K views · 13 days ago
professional happy hour attendee 🍸 p.s all these caliray faves are 20% off through 9/8
5.2K views · 13 days ago
welp there goes my no-spend september idea... caliray is running a site-wide* end of summer 20% off sale, and this is your chance to finally clear your cart! this sale is only running from 9/3-9/8, so make sure to run over and snag all your caliray faves while you can! *excludes bundles and brow #caliray #endofsummersale #waterproofmakeup #tubingmascara
2.9K views · 13 days ago
caliray core
461 views · 14 days ago
if I can’t do my brows in 15 seconds, I don’t want it 💅
429 views · 15 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does Caliray charge for a sponsorship?
Caliray hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Caliray for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Caliray, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Caliray have?
Caliray has 104,863 followers on TikTok.
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- ✓ Fee held in escrow, released after the appearance
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