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XO, MU by Melissa Urban

XO, MU by Melissa Urban

Substack @melissau Health & Wellness
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Make a deal with XO, MU by Melissa Urban

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $2,290→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $4,122→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $5,954→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $687→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $6,870/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $2,748→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $1,145/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→

Every booking is a normal escrow-protected deal.

Subscribers
376K
Account age
7 yrs
🧰 Free analysis for XO, MU by Melissa Urban
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

💡 Facts

🗓️Joined Substack in 2019 — 7 years ago.
💬0.02% engagement rate.
🏅Earned the 100K Subscribers for passing 100K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 41% Female 59%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

86
❤ avg reactions / post
18
💬 avg comments / post
1
🔁 avg restacks / post
0.02%
Fairreaction rate
Free issues (reach the whole list) vs paywalled
58% free

A mix of free and paid issues — sponsored placements in the free issues reach the full list.

About

Helping you navigate life with firm boundaries, a kind heart, and a just the right amount of f***s.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

The Psychology of Your 20s’ Substack The Psychology of Your 20s’ Substack 47% Dan Harris Dan Harris 47% The Good Trade The Good Trade 44% Better Brain by Dr. Julie Better Brain by Dr. Julie 44% The Quiet Life with Susan Cain The Quiet Life with Susan Cain 42% Elevate with Yung Pueblo Elevate with Yung Pueblo 41%

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