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Weekend Briefing

Weekend Briefing

Substack @weekendbriefing Business
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🤝

Make a deal with Weekend Briefing

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $2,867→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $5,161→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $7,454→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $860→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $8,601/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $3,440→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $1,434/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→

Every booking is a normal escrow-protected deal.

Subscribers
273K
Account age
12 yrs
🧰 Free analysis for Weekend Briefing
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

💡 Facts

🗓️Joined Substack in 2014 — 12 years ago.
📤Posts about 1.1× per week.
💬0.08% engagement rate.
🏅Earned the 100K Subscribers for passing 100K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 71% Female 29%
Age · peak 18-24
13-174%
18-2430%
25-3429%
35-4420%
45+17%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

222
❤ avg reactions / post
1
💬 avg comments / post
0
🔁 avg restacks / post
0.08%
Solidreaction rate
Free issues (reach the whole list) vs paywalled
100% free

Almost every issue is free — a sponsor reaches the entire subscriber base.

💚 Brand affinity

Estimated

Brands Weekend Briefing's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Gymshark VanEck Nuveen DBMF Webull Charles Schwab Media WisdomTree Public

About

A Saturday morning briefing on society and innovation.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

WorkshopBank WorkshopBank 48% Todoist Newsletter Todoist Newsletter 46% Full Signal by Max Avery Full Signal by Max Avery 45% The Generalist The Generalist 45% Marily’s AI Product Academy Newsletter Marily’s AI Product Academy Newsletter 42% Five Minute Reads Five Minute Reads 41%

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✉ Message Weekend Briefing

Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.

  • ✓ Message any influencer from their listing
  • ✓ The influencer gets notified by email
  • ✓ Manage every conversation in one inbox
See Pro $9.95/mo →

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🎤 Event / appearance with Weekend Briefing

Booking an event / appearance is a Pro feature. Upgrade to book Weekend Briefing for an in-person or virtual appearance — payment held safely in escrow until the event is done.

  • ✓ Book them for events, livestreams, panels & more
  • ✓ Weekend Briefing gets notified by email
  • ✓ Fee held in escrow, released after the appearance
See Pro $9.95/mo →

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