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Lyman Stone

Lyman Stone Add us as a preferred source on Google

Substack @lymanstone Science
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Make a deal with Lyman Stone

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $40→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $72→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $104→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $20→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $120/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $48→ 🎙️Podcast ad (host-read)A host-read ad on my Substack podcast — my voice, my listene… $60→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $20/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
3K
Account age
11 yrs
🎁 Free analysisfor Lyman Stone
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2014 — 11 years ago.
📤Posts about 0.7× per week.
💬1.2% engagement rate.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 75% Female 25%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

36
❤ avg reactions / post
13
💬 avg comments / post
6
🔁 avg restacks / post
1.2%
Excellentreaction rate
Free issues (reach the whole list) vs paywalled
33% free

A mix of free and paid issues — sponsored placements in the free issues reach the full list.

About

Lyman Stone is the Director of Research of the consulting firm Demographic Intelligence, the director of the Pronatalism Initiative at the Institute for Family Studies, and a PhD candidate at McGill University.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Nicole Arzt's Substack Nicole Arzt's Substack 47% Maria Bergsland, PhD Maria Bergsland, PhD 47% Recombination Nation Recombination Nation 47% Nick Cook’s Rogue Icons Nick Cook’s Rogue Icons 45% Biotechnology Reviews Journal Biotechnology Reviews Journal 44% Tucker Goodrich: yelling Stop Tucker Goodrich: yelling Stop 42%

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Frequently asked questions

How much does Lyman Stone charge for a sponsorship?
Lyman Stone hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Lyman Stone for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Lyman Stone, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Lyman Stone have?
Lyman Stone has 3,000 subscribers on Substack.

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