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Derek Thompson

Derek Thompson Add us as a preferred source on Google

Substack @derekthompson Business
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🔄 Data last refreshed 16 hours ago
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Make a deal with Derek Thompson

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $40→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $72→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $104→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $20→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $120/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $48→ 🎙️Podcast ad (host-read)A host-read ad on my Substack podcast — my voice, my listene… $60→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $20/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
N/A
Account age
1 yrs
🎁 Free analysisfor Derek Thompson
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2025 — 1 year ago.
📤Posts about 1.2× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 68% Female 32%
Age · peak 25-34
13-176%
18-2427%
25-3431%
35-4422%
45+14%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

462
❤ avg reactions / post
15
💬 avg comments / post
76
🔁 avg restacks / post
0%
Buildingreaction rate
Free issues (reach the whole list) vs paywalled
50% free

A mix of free and paid issues — sponsored placements in the free issues reach the full list.

💚 Brand affinity

Estimated

Brands Derek Thompson's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Fiverr Franklin Templeton Groww Charles Schwab Robinhood Neuberger Betterment Gymshark

About

A newsletter about abundance and building a better world.

📮 Recommends

From Substack

Derek Thompson publicly recommends these newsletters to its readers — a real signal of shared audience and strong collab targets.

Prof G Markets The Argument The Housing Frame Brad Stulberg Cartoons Hate Her Bruce Mehlman's Age of Disruption Graphs about Religion Understanding AI

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Frequently asked questions

How much does Derek Thompson charge for a sponsorship?
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Send a paid deal or collab request right here on SocialDB — we notify Derek Thompson, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.

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