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Category Pirates

Category Pirates

Substack @categorypirates Business
🔄 Data last refreshed 18 hours ago
🤝

Make a deal with Category Pirates

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Subscribers
32K
Account age
5 yrs
🎁 Free analysisfor Category Pirates

💡 Facts

🗓️Joined Substack in 2021 — 5 years ago.
📤Posts about 2.8× per week.
💬0.03% engagement rate.
🏅Earned the 10K Subscribers for passing 10K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 66% Female 34%
Age · peak 18-24
13-174%
18-2430%
25-3429%
35-4420%
45+17%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

11
❤ avg reactions / post
0
💬 avg comments / post
1
🔁 avg restacks / post
0.03%
Fairreaction rate
Free issues (reach the whole list) vs paywalled
50% free

A mix of free and paid issues — sponsored placements in the free issues reach the full list.

💚 Brand affinity

Estimated

Brands Category Pirates's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Neuberger Explore NBSD Betterment Gymshark VanEck Nuveen DBMF Webull Charles Schwab Media

About

The authority on category design & category creation. Sharing how legendary entrepreneurs, executives, marketers, and creators design business breakthroughs. By Christopher Lochhead, Eddie Yoon, and Bri Clark

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