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Building of the Week

Building of the Week Add us as a preferred source on Google

Substack @whatsdownthatstreet History
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Make a deal with Building of the Week

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $40→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $72→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $104→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $20→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $120/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $48→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $20/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
814
Account age
0 yrs
🎁 Free analysisfor Building of the Week
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2026.
📤Posts about 1× per week.
💬3.56% engagement rate.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 49% Female 51%
Age · peak 18-24
13-179%
18-2436%
25-3430%
35-4414%
45+11%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

29
❤ avg reactions / post
4
💬 avg comments / post
3
🔁 avg restacks / post
3.56%
Excellentreaction rate
Free issues (reach the whole list) vs paywalled
100% free

Almost every issue is free — a sponsor reaches the entire subscriber base.

About

Every week, I pick one building in London or Europe and dig into its story. Different eras, styles and histories, with two rules: it has to be genuinely fascinating, and I have to have visited it myself.

📮 Recommends

From Substack

Building of the Week publicly recommends these newsletters to its readers — a real signal of shared audience and strong collab targets.

Look Up London Londonist: Time Machine Architecture Atlas

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Frequently asked questions

How much does Building of the Week charge for a sponsorship?
Building of the Week hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Building of the Week for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Building of the Week, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Building of the Week have?
Building of the Week has 814 subscribers on Substack.

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