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Africa: The Big Deal

Africa: The Big Deal Add us as a preferred source on Google

Substack @thebigdeal Business
⚔ Compare ☆ Follow Own this channel?
🔄 Data last refreshed 9 days ago
🤝

Make a deal with Africa: The Big Deal

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — your message in front of an engaged, opted-in inbox. $179→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — newsletter readers trust the writer, so native beats a banner. $322→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox moment is yours. My highest-impact slot. $465→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable entry point that still reaches the whole list. $54→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you by YourBrand" for the month. Familiarity compounds. $537/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via Substack's recommendation network — a warm intro that converts to signups far better than a socia… $215→ 🎙️Podcast ad (host-read)A host-read ad on my Substack podcast — my voice, my listeners. $269→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is a placement retainer; you set a commission (paid via your affiliate program) on the sales it drives. $90/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between newsletters via the recommendation network. Swap or paid→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
17K
Account age
5 yrs
🎁 Free analysisfor Africa: The Big Deal
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2021 — 5 years ago.
📤Posts about 0.7× per week.
💬0.08% engagement rate.
🏅Earned the 10K Subscribers for passing 10K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 70% Female 30%
Age · peak 18-24
13-177%
18-2428%
25-3427%
35-4423%
45+15%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

14
❤ avg reactions / post
1
💬 avg comments / post
2
🔁 avg restacks / post
0.08%
Solidreaction rate
Free issues (reach the whole list) vs paywalled
100% free

Almost every issue is free — a sponsor reaches the entire subscriber base.

💚 Brand affinity

Estimated

Brands Africa: The Big Deal's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Fiverr Coinbase Robinhood Nuveen Gymshark School of Design RockStep Capital DBMF

About

Your weekly two-minute read, a quick conversation starter on the African start-up ecosystem, based on a curated database of deals from across the continent.

📮 Recommends

From Substack

Africa: The Big Deal publicly recommends these newsletters to its readers — a real signal of shared audience and strong collab targets.

Ido Sum Gregoire de Padirac Leap of Scale

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Frequently asked questions

How much does Africa: The Big Deal charge for a sponsorship?
Africa: The Big Deal hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Africa: The Big Deal for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Africa: The Big Deal, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Africa: The Big Deal have?
Africa: The Big Deal has 17,000 subscribers on Substack.

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