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Why It Matters

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🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

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Ratings
N/A
Episodes
100
Cadence
0.2 ep/wk
Latest episode
5 months ago
🎁 Free analysisfor Why It Matters
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💡 Facts

📤Posts about 0.2× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 47% Female 53%
Age · peak 25-34
13-175%
18-2426%
25-3430%
35-4421%
45+18%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Why It Matters's audience is most likely to respond to — from detected sponsorships in this niche.

Truthsocial Whop

About

Each episode of Why It Matters breaks down an issue that is shaping our world’s future. Join host Gabrielle Sierra as she speaks with the leaders and thinkers who are facing these questions head on. Fueled by the minds at the Council on Foreign Relations, Why It Matters brings some of the world’s most compelling stories home to you.

📸 Gallery

Honey, I Tracked the War One Woman's Path From a U.S. College Campus to the Ukrainian Battlefield Allies, Partners, or Frenemies? We Are in a New Era of Warfare The Risk Report for 2026 Where Does U.S. Trade Go From Here? Mind the Trade Gap Why It Matters Live!: Food Diplomacy

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Moor Insights & Strategy Podcast Moor Insights & Strategy Podcast 48% The Allegheny Front The Allegheny Front 47% The Korea Society The Korea Society 47% The Top Line The Top Line 45% The Listening Post The Listening Post 43% Politics with Michelle Grattan Politics with Michelle Grattan 42%

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