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The Set

The Set ★4.91K ratings Add us as a preferred source on Google

Podcast 🎧 Listen on Apple Podcasts Society & Culture
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Make a deal with The Set

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premium slot. from $82→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $55→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable entry point. from $35→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you by", with mentions throughout. $315→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $321→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — branded thought-leadership, not a hard ad. $189→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for the month. $126/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap or paid→ 🎬UGC HireBranded content for your own channels & ads from $56→ 🎙️Get booked on this podcastAppear as a paid guest on this show $55→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
1K
Avg rating
★ 4.9 /5
Episodes
12
Cadence
0.1 ep/wk
Latest episode
1 year ago
🎁 Free analysisfor The Set
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Consistent
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Every 7 days
≈ 0.1 episodes / week — a dependable drop schedule for planning a campaign around.
Usual drop day
Wednesdays
New episodes most often land on Wednesdays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
12 episodes
An established show — roughly 2 years at this pace, with a deep back-catalogue of evergreen ad inventory.
Typical episode
42 min
Median episode length — room for about 4 ad slots (pre-roll, 2 mid-rolls, post-roll).

💡 Facts

📤Posts about 0.1× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 52% Female 48%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

About

It’s the crack era. The most violent time in New York City history. The NYPD is fighting a losing battle and instead of protecting the city from drug dealers, some police officers have become them. The Set is a 10 episode, never-before told, first-person documentary of the biggest police corruption scandal in NYPD history and the investigation that uncovered it all. From Zak Levitt, the Emmy, Peabody, and NY Press Club Investigative Journalism Award winning creator of Root of Evil, Gangster Capitalism, and Relative Unknown.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Midnight Radio Midnight Radio 48% The Medical Detectives The Medical Detectives 47% True Crime News: The Podcast True Crime News: The Podcast 46% Freaky Folklore Freaky Folklore 44% Blood is Thicker: The Farris Wheel Blood is Thicker: The Farris Wheel 42% Alphabet Boys Alphabet Boys 42%

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Frequently asked questions

How much does The Set charge for a sponsorship?
The Set hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact The Set for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify The Set, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does The Set have?
The Set has 1,008 ratings on Podcast.

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