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The Brand Compass

The Brand Compass Add us as a preferred source on Google

Podcast 🎧 Listen on Apple Podcasts Entrepreneurship
⚔ Compare ☆ Follow Own this podcast?
🔄 Data last refreshed 2 months ago
Ratings
N/A
Episodes
91
Cadence
0.3 ep/wk
Latest episode
2 months ago
🎁 Free analysisfor The Brand Compass
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Variable
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Biweekly
≈ 0.3 episodes / week — cadence varies, so lock dates when you book.
Usual drop day
Fridays
New episodes most often land on Fridays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
91 episodes
An established show — roughly 6 years at this pace, with a deep back-catalogue of evergreen ad inventory.

💡 Facts

📤Posts about 0.3× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 47% Female 53%
Age · peak 18-24
13-179%
18-2436%
25-3430%
35-4414%
45+11%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

About

Personal branding for subject matter experts. We uncover and discuss the reality behind creating, building and embracing a personal brand that fits and feels like you. There are a lot of nuances to personal branding, and it's NOT about being an 'influencer'. Really it’s about being MORE YOU in your everyday and attracting the right people. This show will give you the inspiration to craft a version of yourself to share with others that feels aligned and GOOD to you. Guests range from a fighter pilots, artist, defence specialist and travel journalist, to a teacher and an animal enrichment specialist. They’ve been unknowingly crafting their own personal brands out in the world, on their terms. They all generously share their reflections, lessons and tips in relaxed, open conversations. Want to clarify who you are to others? Let Shelley and her guests help with your journey.

📸 Gallery

How Consistency and Curiosity Built a Trusted Food Brand, With Sam Linsell Why Thought Leadership Matters When The World Feels Broken, With Shelley Rostlund Cultural Intelligence Matters More Than Ever, With Sally Walker Why The Value of Strategic Strengths Is So Hard To Explain, with Shelley Rostlund Embed Meaning & Effort in Your Work to Achieve A Bigger Impact For Your Clients, With Sarah Hodgkins 5 Powerful, Emotive Reasons to Develop Your Personal Brand, with Shelley Rostlund From Lieutenant Colonel to Leadership Coach: Earning Trust Beyond the Rank, with Ian Astley Humans vs Machines. Personal Brand In The Face of AI, with Imogen Jones & Mark Franklin

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Grow Your Business For GOOD Grow Your Business For GOOD 48% Pregnancy & Postnatal Entrepreneurs Collective Podcast Pregnancy & Postnatal Entrepreneurs Collective Podcast 48% Road to $1 Million Detailing Podcast Road to $1 Million Detailing Podcast 48% The Entrepreneur Next Door 🏡 The Entrepreneur Next Door 🏡 46% Community At Heart: Building, Growing, and Monetizing Paid Membership Communities Community At Heart: Building, Growing, and Monetizing Paid Membership Communities 45% IM Landscape Growth Podcast IM Landscape Growth Podcast 41%

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Frequently asked questions

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