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Run the Numbers

Run the Numbers ★4.968 ratings Add us as a preferred source on Google

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Make a deal with Run the Numbers

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premium slot. from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable entry point. from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you by", with mentions throughout. $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — branded thought-leadership, not a hard ad. $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for the month. $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap or paid→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
68
Avg rating
★ 4.9 /5
Episodes
324
Cadence
1.8 ep/wk
Latest episode
17 days ago
🎁 Free analysisfor Run the Numbers
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Variable
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Every 4 days
≈ 1.8 episodes / week — cadence varies, so lock dates when you book.
Usual drop day
Thursdays
New episodes most often land on Thursdays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
324 episodes
An established show — roughly 3 years at this pace, with a deep back-catalogue of evergreen ad inventory.
Typical episode
51 min
Median episode length — room for about 4 ad slots (pre-roll, 2 mid-rolls, post-roll).

💡 Facts

📤Posts about 1.8× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 53% Female 47%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

About

Run the Numbers is a business podcast about financial metrics and business models for CFOs, aspiring CFOs, finance leaders, and ambitious people operating tech startups. Hosted by CJ Gustafson, CFO and writer of Mostly Metrics, the show shares lessons, frameworks, and operator insights from the trenches as a tech exec. Think of it as a playbook for the things CJ wishes he knew earlier in his career, covering SaaS metrics, annual budgeting, forecasting, headcount, equity, dilution, fundraising, and the decisions that drive performance and growth.

📸 Gallery

Zuora’s COFO On Going Private and Pricing AI | Todd McElhatton LiveRamp’s CFO Rebuilt Pricing From Scratch | Lauren Dillard The NScale IPO | A Neocloud S1 Breakdown How Media Actually Makes Money | Blake Saunders How to Sell Your Company: A Multi-Time CFO's Full Playbook | Rick Smith Masterwork’s CFO Runs 12 AI Agents at Once | Nigel Glenday How Oura Built a $1.4 Billion Business Around a Tiny Ring What 20 Years of Software Investing Says About AI | Matt Hedberg

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

ReThink Productivity Podcast ReThink Productivity Podcast 47% Leadovation Leadovation 47% Amplifying Leadership Amplifying Leadership 46% AXSChat Podcast AXSChat Podcast 45% Japan's Top Business Interviews Podcast By Dale Carnegie Training Tokyo Japan Japan's Top Business Interviews Podcast By Dale Carnegie Training Tokyo Japan 43% Financial Forensics: The Due Diligence Files Financial Forensics: The Due Diligence Files 42%

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Frequently asked questions

How much does Run the Numbers charge for a sponsorship?
Run the Numbers hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Run the Numbers for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Run the Numbers, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does Run the Numbers have?
Run the Numbers has 68 ratings on Podcast.

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