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On the Media

On the Media ★4.69K ratings Add us as a preferred source on Google

🔄 Data last refreshed 3 months ago
🤝

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Ratings
9K
Avg rating
★ 4.6 /5
Episodes
1.9K
Cadence
2.1 ep/wk
Latest episode
1 month ago
🎁 Free analysisfor On the Media

🗓️ Publishing rhythm

Consistent
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Every 4 days
≈ 2.1 episodes / week — a dependable drop schedule for planning a campaign around.
Usual drop day
Wednesdays
New episodes most often land on Wednesdays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
1.9K episodes
An established show — roughly 18 years at this pace, with a deep back-catalogue of evergreen ad inventory.
Typical episode
47 min
Median episode length — room for about 4 ad slots (pre-roll, 2 mid-rolls, post-roll).

💡 Facts

📤Posts about 2.1× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 50% Female 50%
Age · peak 18-24
13-174%
18-2430%
25-3429%
35-4420%
45+17%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands On the Media's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Coinbase Incogni Robinhood Tipply Shopify Audible Patronite Donatty Vkvideo

About

On the Media is a weekly show that uses the media as a lens to understand our world.  On the Media listeners say the show is an essential companion, helping them survive the firehose of media coming at them 24/7. Hosted by Brooke Gladstone and Micah Loewinger, the show does not do ‘hot takes’, instead offering listeners context, historical parallels, media analysis and often a much appreciated deep exhale. On the Media hosts have an eye on the nuances and details regularly missed by other outlets which helps listeners understand where they should be paying attention (and what they can afford to ignore). Our media diets have untruths woven in, and inconvenient truths left out. These are the bits explored every week at On the Media.

📸 Gallery

Frequently asked questions

How much does On the Media charge for a sponsorship?
On the Media hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact On the Media for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify On the Media, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does On the Media have?
On the Media has 8,952 ratings on Podcast.

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