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The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER.  I’m Sam Burmeister, your guide on this copy adventure. As a conversion copywriter & sales psychology expert, I learned the ‘right way’ to sell in my decade-long sales career.Now, after spending the last 6+ years writing copy for hundreds of successful launches and helping dozens of entrepreneurs write better copy every week…I know what sells and what’s working in online business right now.And what’s working is copy AND – Copy and messaging, design, strategy, navigating AI and more...  Together, we’ll put the pieces of the marketing puzzle together - and you will write copy that both serves AND sells.