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Citations Needed

Citations Needed ★4.83.9K ratings Add us as a preferred source on Google

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Make a deal with Citations Needed

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premium slot. from $319→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $212→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable entry point. from $137→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you by", with mentions throughout. $1,225→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $1,250→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — branded thought-leadership, not a hard ad. $735→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for the month. $490/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap or paid→ 🎬UGC HireBranded content for your own channels & ads from $216→ 🎙️Get booked on this podcastAppear as a paid guest on this show $215→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
3.9K
Avg rating
★ 4.8 /5
Episodes
382
Cadence
0.7 ep/wk
Latest episode
1 month ago
🎁 Free analysisfor Citations Needed
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Consistent
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Every 7 days
≈ 0.7 episodes / week — a dependable drop schedule for planning a campaign around.
Usual drop day
Wednesdays
New episodes most often land on Wednesdays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
382 episodes
An established show — roughly 11 years at this pace, with a deep back-catalogue of evergreen ad inventory.
Typical episode
51 min
Median episode length — room for about 4 ad slots (pre-roll, 2 mid-rolls, post-roll).

💡 Facts

📤Posts about 0.7× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 54% Female 46%
Age · peak 25-34
13-175%
18-2426%
25-3430%
35-4421%
45+18%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Audience language
  • English88%
  • Other12%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Citations Needed's audience is most likely to respond to — from detected sponsorships in this niche.

Truthsocial Whop Thealexjonesstore

About

Citations Needed is a podcast about the intersection of media, PR, and power, hosted by Nima Shirazi and Adam Johnson.

📸 Gallery

Ep 243: The Authenticity Affect (Part I) — Whistlestop Tours, Smarm, and the Art of Channeling 'Folk' Ep 242 - The Disempowering Politics of 'Inevitability' Part 2: US Empire as Mysterious, Teleological Force Ep 241 - The Disempowering Politics of 'Inevitability' Part 1: Data Centers and LLM as 'The Future' News Brief: Very Serious New Yorker Article Launders Biden Officials' Responsibility for Gaza Genocide News Brief: Why US Media Has Evoked Israel's "Right to Exist" 1,001 Times vs Only 6 For Palestine Ep 240: How the Media's "Burden," the "Straining Resources" Framing Manufactures the Expendable Other News Brief: Despite 9-Figure Infusion from Silicon Valley, Abundance Still Seeks Popular Support News Brief: The ADL's Bogus Origin Story and Its Rise as Ideological Enforcer for Empire and Israel

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

The American Mind Podcast The American Mind Podcast 48% Why Is This Happening? The Chris Hayes Podcast Why Is This Happening? The Chris Hayes Podcast 48% Interesting Times with Ross Douthat Interesting Times with Ross Douthat 45% The Lady Vanishes The Lady Vanishes 43% The Teacher's Pet The Teacher's Pet 41% WSJ Opinion: Potomac Watch WSJ Opinion: Potomac Watch 40%

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Frequently asked questions

How much does Citations Needed charge for a sponsorship?
Citations Needed hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Citations Needed for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Citations Needed, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does Citations Needed have?
Citations Needed has 3,918 ratings on Podcast.

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