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Explore 🔎 More Society & Culture creators Podcast rankings
Behind the Mitten

Behind the Mitten ★5.09 ratings Add us as a preferred source on Google

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Make a deal with Behind the Mitten

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
9
Avg rating
★ 5 /5
Episodes
813
Cadence
1.3 ep/wk
Latest episode
2 months ago
🎁 Free analysisfor Behind the Mitten
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Irregular
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Daily
≈ 1.3 episodes / week — cadence varies, so lock dates when you book.
Usual drop day
Mondays
New episodes most often land on Mondays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
813 episodes
An established show — roughly 12 years at this pace, with a deep back-catalogue of evergreen ad inventory.

💡 Facts

📤Posts about 1.3× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 46% Female 54%
Age · peak 18-24
13-179%
18-2436%
25-3430%
35-4414%
45+11%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

About

"Behind the Mitten" is Michigan's premiere travel radio show and Podcast and has nearly 700 episodes. In 2025 it celebrates 10 years! It is co-hosted by John Gonzalez and Amy Sherman. John is a longtime journalist, social media early adopter and member of the Central Michigan University Journalism Hall of Fame. Amy is a former chef with 20-plus experience, craft beer expert and freelance writer. The show has been recognized by the Michigan Association of Broadcasters as Best in Category. Learn more at https://www.facebook.com/behindthemitten.

📸 Gallery

Marshall Motorfest, Crisp Country Acres, Stubborn BBQ and Sand Lake Microbrewery (July 25-26, 2026) Amy Sherman previews BTM on WILS with Mike Austin (July 23, 2026) We're back on the air in Port Huron (July 24, 2026) Transforming the West Side: AC Grand Rapids, Acrisure Amphitheater and a vibrant restaurant scene (July 18-19, 2026) Michigan Craft Beer Month: City Built, Cedar Springs, Kusterer, DrinkGR, The Beer Truck (July 11-12, 2026) How Detroit Sports played a major role in the city's revival (July 4-5, 2026) Celebrate America 250 all season long at Mackinac Parks (June 27-28, 2026) From Port Huron to Muskegon, with stops in Beulah and Marshall (June 20-21, 2026)

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

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Frequently asked questions

How much does Behind the Mitten charge for a sponsorship?
Behind the Mitten hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Behind the Mitten for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Behind the Mitten, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many ratings does Behind the Mitten have?
Behind the Mitten has 9 ratings on Podcast.

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