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Backyard Hatena

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Podcast technology 📍 Japan
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Make a deal with Backyard Hatena

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
N/A
Episodes
55
Cadence
0.2 ep/wk
Latest episode
4 months ago
🎁 Free analysisfor Backyard Hatena
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

🗓️ Publishing rhythm

Consistent
New episodes · by day of week
M
T
W
T
F
S
S
Release cadence
Monthly
≈ 0.2 episodes / week — a dependable drop schedule for planning a campaign around.
Usual drop day
Fridays
New episodes most often land on Fridays — the freshest slot for a host-read ad to reach listeners.
Catalog depth
55 episodes
An established show — roughly 6 years at this pace, with a deep back-catalogue of evergreen ad inventory.

💡 Facts

📤Posts about 0.2× per week.
📍Based in Japan.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 78% Female 22%
Age · peak 18-24
13-1710%
18-2432%
25-3431%
35-4415%
45+12%
Top geographies
  • Japan52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
TechnologyGadgetsSoftwareGaming

💚 Brand affinity

Estimated

Brands Backyard Hatena's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Fiverr Genshin Impact Audible Dbrand AG1 Incogni NordVPN Epidemic Sound

About

「Backyard Hatena」は、株式会社はてなのメンバーの普段の様子や、サービス開発の裏側や技術、取り組みなどについて、CTOのid:motemenを中心としたメンバーがカジュアルにお届けするポッドキャストです。 株式会社はてなの技術グループ（積極採用中！） https://speakerdeck.com/hatena/engineers-recruitment

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Industry Insights Industry Insights 47% The Sound of Automation The Sound of Automation 46% 孙强及其朋友们的一些随手分享 孙强及其朋友们的一些随手分享 44% Unstoppable Learning AI Podcast Unstoppable Learning AI Podcast 44% AI Today AI Today 44% The BOM: Engineering a Path Forward The BOM: Engineering a Path Forward 41%

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Frequently asked questions

How much does Backyard Hatena charge for a sponsorship?
Backyard Hatena hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Backyard Hatena for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Backyard Hatena, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.

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