Theory✓ Add us as a preferred source on Google
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🔒 Paid proposals held safely in escrow — released only when the work's approved.
💡 Facts
🕵️ Fake follower check
Estimated- Est. 97% real, active audience · Low fake-follower risk.
- Limited engagement data — score uses the signals available.
- Organic base — far more followers than accounts it follows.
- Verified account.
- Established account (14+ years old).
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
📌 Recent pins
Live
Summer plans on the horizon. Breezy knits, easy shorts + more for city
Soft satin, light-as-air linen, and more—ready for your next getaway.
Where are you off to? The Great Escape: warm-weather styles that take
The pieces he relies on, day in and day out. Ken Leung shares his Theo
Molly Gordon shares her must-haves.
Deep in thought. Light in feel.
Made by NYC. Effortless by Design.
Spring called and Molly Gordon answered. Nothing says ease like a cris
A look behind the scenes of our Made by NYC campaign featuring actor,
Today’s outfit, from above. Discover Washed Twill
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
The Purposeful Pantry - Dehydrating | Freeze Drying | Preserving
17%
Puppy Names Plus
17%
This Way Come
17%
✨Planet Fan Cave 🏰
16%
Anna Graham - Noodlehead
13%
Wealth of Geeks | Making Money | Saving Money | Work From Home
11%
More like this
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Frequently asked questions
How much does Theory charge for a sponsorship?
How do I contact Theory for a brand deal or collaboration?
How many followers does Theory have?
✉ Message Theory
Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.
- ✓ Message any influencer from their listing
- ✓ The influencer gets notified by email
- ✓ Manage every conversation in one inbox
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🎤 Event / appearance with Theory
Booking an event / appearance is a Pro feature. Upgrade to book Theory for an in-person or virtual appearance — payment held safely in escrow until the event is done.
- ✓ Book them for events, livestreams, panels & more
- ✓ Theory gets notified by email
- ✓ Fee held in escrow, released after the appearance
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