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🔄 Data last refreshed 1 month ago
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Make a deal with The Repository
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
142
Account age
1 yrs
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor The Repository
📊 Post engagement
Recent posts · likes + reposts
Sep 2latest
3
Avg engagement / post
1–3
Typical post (engagement)
2.1%
Engagement vs followers
72/100
Consistent reach
Oct 2024
On Mastodon since
Half of recent posts land between 1 and 3 likes + reposts (median 2) — a dependable floor a sponsored post can count on.
🔥 Top post: Matt Mullenweg has accused CFO Mark Davies of conspiring with bo · 5 likes + reposts
📊 Activity & format
Posting cadence
10 / week
Toots daily — consistently active for a campaign window.
Content mix
Mostly text
Recent: 11 text · 1 image · 0 video.
Follower / following
8.9×
Follows 16 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Recent posts
View on Mastodon ↗
AI and Jetpack Scan now review every plugin release during the Protect the Shire cooldown window, with risky updates blocked before they reach users.
🔗 https://www.therepository.email/wordpress-org-can-now-automatically-block-high-risk-plu…
WordPress co-founder Matt Mullenweg has returned to the release lead role following Anne McCarthy's stint on 7.1. WordPress 7.2 is set for release in December.
🔗 https://www.therepository.email/wordpress-7-2-release-squad-announced-with-ma…
Organizer Brian Richards cancelled the September event, refunded everyone, including non-refundable travel, and is now betting on ticket sales alone for the June event.
🔗 https://www.therepository.email/loopconf-postponed-to-june-2027-afte…
It took a decade, four cities, and a seven-year gap to get here, but CloudFest Americas might finally be onto something.
🔗 https://www.therepository.email/cloudfest-americas-returns-to-miami-with-more-space-an-agency-focus-and-a-new-name
WordPress media libraries can become heavier, slower and harder to manage as sites grow. In this sponsored post, Infinite Uploads owner Blake Whittle outlines three problems agencies should watch for.
🔗 https://www.therepository.email/ever…
A big thank you to our sponsors Patchstack, 20i, Pressable, Human Made, WP Engine, Metorik, Awesome Motive, Novamira & WANotifier for supporting independent journalism in the WordPress space ✨
Out now: The Repository #318 🗞️
🤖 Rank Math pulls controversial feature, Matt Mullenweg calls for plugin audits
🛡️ New Core Security Initiative launches as reports surge
🚀 Andy Peatling launches Miles after months of buzz
Plus lots more ne…
After several years away, Serbia's WordPress community is bringing WordCamp back to the capital with a two-day format designed to bring people together, in person.
🔗 https://www.therepository.email/wordcamp-belgrade-returns-with-a-new-bili…
He left Automattic thinking he was done with WordPress. Fourteen months later and after a lot of buzz, Andy Peatling has launched an AI design agent built entirely on native blocks.
🔗 https://www.therepository.email/andy-peatling-left-auto…
Monthly reports to WordPress's HackerOne program have surged from a decade-long baseline of 20–30 to 773 in August, prompting the WordPress Security Team to change what it will accept.
🔗 https://www.therepository.email/wordpress-tightens-b…
The Rank Math plugin created admin-level passwords and sent them to group.one's servers before users accepted terms. Now, Matt Mullenweg wants mandatory audits for every plugin hosted on WordPress .org that phones home.
🔗 https://www.there…
Out now: The Repository #318 🗞️
🤖 Rank Math pulls controversial feature, Matt Mullenweg calls for plugin audits
🛡️ New Core Security Initiative launches as reports surge
🚀 Andy Peatling launches Miles after months of buzz
Plus lots more ne…
After several years away, Serbia's WordPress community is bringing WordCamp back to the capital with a two-day format designed to bring people together, in person.
🔗 https://www.therepository.email/wordcamp-belgrade-returns-with-a-new-bili…
He left Automattic thinking he was done with WordPress. Fourteen months later and after a lot of buzz, Andy Peatling has launched an AI design agent built entirely on native blocks.
🔗 https://www.therepository.email/andy-peatling-left-auto…
Monthly reports to WordPress's HackerOne program have surged from a decade-long baseline of 20–30 to 773 in August, prompting the WordPress Security Team to change what it will accept.
🔗 https://www.therepository.email/wordpress-tightens-b…
The Rank Math plugin created admin-level passwords and sent them to group.one's servers before users accepted terms. Now, Matt Mullenweg wants mandatory audits for every plugin hosted on WordPress .org that phones home.
🔗 https://www.there…
🐘 Community & instance
Home server
mastodon.social
A large general-interest Mastodon server. On the fediverse the server a creator picks hints at their community — this one spans all topics.
✅ Link-verified
Verified link
Proved ownership of a website linked on their profile — Mastodon's green-check verification, a real identity signal rather than a paid badge.
On Mastodon since
Oct 2024
An established account with real history on the platform.
💡 Facts
🗓️Joined Mastodon in 2024 — 1 year ago.
👁️Averages 3 views per post.
📤Posts about 10× per week.
🕵️ Fake follower check
Estimated70/100
Good
Credibility score
87%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 87% real, active audience · Low fake-follower risk.
- Engagement (~2.1% of followers engage each post) is around typical for Mastodon.
- Verified account.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
We’re an independent news biz dedicated to reporting on what’s happening in the WordPress ecosystem. Get our stories in your inbox: therepository.email/newsletter
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does The Repository charge for a sponsorship?
The Repository hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact The Repository for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify The Repository, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does The Repository have?
The Repository has 142 followers on Mastodon.
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