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Followers
1.3K
Account age
3 yrs
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for Bill Bennett
📊 Post engagement
7
Avg engagement / post
0.5%
Engagement vs followers
Oct 2022
On Mastodon since
🔥 Top post: Here's the thing about Shane Jones that many people have forgott · 23 likes + reposts
📊 Activity & format
Posting cadence
10.6 / week
Toots daily — consistently active for a campaign window.
Content mix
Mostly text
Recent: 12 text · 0 image · 0 video.
Follower / following
2.9×
Follows 443 back. A more reciprocal / networked account.
Recent posts
View on Mastodon ↗
I posted this over the weekend. Normally I avoid this kind of headline, but in this case I feel posing the question is completely valid.
https://billbennett.micro.blog/2026/07/26/should-you-bother-with-norton.html
You probably won't want to buy this software after reading this post.
https://billbennett.micro.blog/2026/07/26/should-you-bother-with-norton.html
I wrote this thing about Norton 360. Apart from a few special edge cases, it's hard to see why anyone would consider buying the product.
Let me know what you think.
https://billbennett.micro.blog/2026/07/26/should-you-bother-with-norton.…
I see Auckland's masochists (sorry, Tottenham Hotspur supporters) are out in force.
ISPs calls for Starlink market study: https://billbennett.co.nz/ispanz-calls-starlink-market-study/
An open letter from Ispanz to the Telecommunications Commissioner warns of the dangers Starlink poses to the sector. Commerce Commission mo…
Well that explains at lot of why I’ve been mysteriously sick the past two weeks:
https://www.rnz.co.nz/news/health/781187/explainer-what-is-rsv-and-why-is-it-making-so-many-people-sick-this-winter
Which also means he won't be part of the post-election leadership contest that's likely to happen if National lose that many seats.
https://www.thepress.co.nz/politics/361047416/chris-bishop-says-it-highly-unlikely-he-would-win-hutt-south…
Shouldn't that read: Optimise your site for AI theft?
https://ghost.org/changelog/geo/
On a positive note, the final definitely rates among the top hundred games at this World Cup.
All through this World Cup there has been one refereeing standard for Argentina and a completely different one for everybody else.
Raspberry Lamingtons are far superior to the chocolate variety.
🐘 Community & instance
Home server
mastodon.nz
Their home server on the fediverse — the instance a creator picks signals the community they belong to.
✅ Link-verified
Verified link
Proved ownership of a website linked on their profile — Mastodon's green-check verification, a real identity signal rather than a paid badge.
On Mastodon since
Oct 2022
Joined in the Twitter-exodus wave of late 2022 — part of the migration that made Mastodon a real destination.
💡 Facts
🗓️Joined Mastodon in 2022 — 3 years ago.
👁️Averages 7 views per post.
📤Posts about 10.6× per week.
🕵️ Fake follower check
Estimated75/100
Good
Credibility score
92%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 92% real, active audience · Low fake-follower risk.
- Engagement (~0.5% of followers engage each post) is around typical for Mastodon.
- Verified account.
- Established account (3+ years old).
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
I like to think that my 45 years of reporting on technology and business has left me sceptical rather than cynical but the behaviour of some tech companies is such that sometimes readers might be better served by the latter approach.
See my New Zealand telecommunications and tech news website at https://billbennett.co.nz
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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