Lookalikes of lays in Shopping & Retail, ranked by shared niche, audience size, country and sponsor overlap. Add the best fits to a lead list for your outreach.

Influencer	Platform	Subscribers	Engagement	Category	Location	Est. earnings/mo
VALORANT Esports NA@valesportsna	TikTok	227.1K	2.61%	Shopping & Retail	—	N/A
Respawn By Razer@respawnbyrazer	TikTok	426.8K	3.32%	Shopping & Retail	—	N/A
Rare Beauty@rarebeauty	TikTok	5.1M	1.05%	Shopping & Retail	—	N/A
Sentinels Official@sentinels	TikTok	1.3M	4.47%	Shopping & Retail	—	N/A
Saie@saiebeauty	TikTok	1M	0.56%	Shopping & Retail	—	N/A
officialwish@wish	TikTok	738.1K	0.71%	Shopping & Retail	—	N/A
Babylist@babylist	TikTok	1.5M	1.05%	Shopping & Retail	—	N/A
Maybelline NY@maybelline	TikTok	1.2M	0.63%	Shopping & Retail	United States	N/A
Chiasson Smoke@chiassonsmoke	TikTok	764.8K	0.62%	Shopping & Retail	United States	N/A
milkmakeup@milkmakeup	TikTok	1.3M	0.83%	Shopping & Retail	United States	N/A
MoxieLash✨@moxie	TikTok	12.3K	0.68%	Shopping & Retail	—	N/A
Disney@disney	TikTok	15.7M	0.65%	Shopping & Retail	—	N/A
Bob & Brad@bobandbrad	TikTok	127.8K	0.37%	Shopping & Retail	—	N/A
Sensationnel_hair@sensationnel_hair	TikTok	62.6K	0.57%	Shopping & Retail	—	N/A
LevelShoes@levelshoes	TikTok	234.8K	1.99%	Shopping & Retail	—	N/A
RuPaul@rupaulofficial	TikTok	3.6M	3.53%	Shopping & Retail	—	N/A
Ninja Kitchen@ninjakitchen	TikTok	2.1M	0.6%	Shopping & Retail	—	N/A
Ashimaryhairwigs@ashimaryhairwigs	TikTok	78.7K	0.34%	Shopping & Retail	—	N/A
sprayground@sprayground	TikTok	651.4K	0.24%	Shopping & Retail	—	N/A
flowerknows.us@flowerknows.us	TikTok	12.9K	1.6%	Shopping & Retail	—	N/A
Squishmallows@squishmallows	TikTok	781.2K	1.95%	Shopping & Retail	—	N/A
hers@hers	TikTok	903.5K	1.68%	Shopping & Retail	—	N/A
Gary Brecka@garybrecka	TikTok	1.2M	0.99%	Shopping & Retail	—	N/A
SAUCER@saucer	TikTok	89.4K	1.51%	Shopping & Retail	—	N/A
Breathedivinity@breathedivinity	TikTok	323.3K	4.41%	Shopping & Retail	—	N/A
missilebaits@missilebaits	TikTok	26.4K	2.77%	Shopping & Retail	—	N/A
KhloudFoods@khloudfoods	TikTok	41.5K	3.11%	Shopping & Retail	—	N/A
GUESS@guess	TikTok	767.3K	1.25%	Shopping & Retail	—	N/A
GENTLE MONSTER@gentlemonster_official	TikTok	338.2K	6.39%	Shopping & Retail	—	N/A
COTTON ON@cottonon	TikTok	372.2K	0.42%	Shopping & Retail	Australia	N/A
Pantene@pantene	TikTok	98.9K	5.7%	Shopping & Retail	—	N/A
At Home@athomestores	TikTok	71K	2.27%	Shopping & Retail	—	N/A
Luvmehair@luvmehair	TikTok	724.6K	0.57%	Shopping & Retail	—	N/A
YOUNGLA@youngla	TikTok	748.1K	0.92%	Shopping & Retail	—	N/A
Caudalie@caudalie	TikTok	830.2K	0.59%	Shopping & Retail	—	N/A
hellokitty@hellokitty	TikTok	5.8M	1.26%	Shopping & Retail	—	N/A
POPFLEX Active@popflex	TikTok	427.8K	1.3%	Shopping & Retail	—	N/A
skinfix@skinfix	TikTok	58.5K	0.5%	Shopping & Retail	—	N/A
Five Below@fivebelow	TikTok	1.3M	0.82%	Shopping & Retail	—	N/A
neweracap@neweracap	TikTok	388.1K	0.75%	Shopping & Retail	—	N/A
Shopee Brasil@shopee_br	TikTok	9.4M	0.36%	Shopping & Retail	—	N/A
Becca Tobin@becca	TikTok	75K	2.2%	Shopping & Retail	—	N/A
PUMIEY@pumiey	TikTok	117.1K	0.11%	Shopping & Retail	—	N/A
Bohme@bohme	TikTok	63.6K	0.36%	Shopping & Retail	—	N/A
Innisfree US@innisfreeusa	TikTok	119.9K	1.9%	Shopping & Retail	—	N/A
Boom for your beauty@rosalindbeautynails	TikTok	62.3K	1.84%	Shopping & Retail	—	N/A
Overtime@overtime	TikTok	35.3M	1.1%	Shopping & Retail	—	N/A
Canada Goose@canadagoose	TikTok	360.3K	0.95%	Shopping & Retail	—	N/A
DEZI EYEWEAR@dezi	TikTok	35.2K	2.8%	Shopping & Retail	—	N/A
X Games@xgames	TikTok	3.4M	0.65%	Shopping & Retail	—	N/A
JD Sports@jdofficial	TikTok	3.6M	0.82%	Shopping & Retail	—	N/A
Makeup By Mario@makeupbymario	TikTok	2M	2%	Shopping & Retail	—	N/A
Swappie@swappie	TikTok	21.5K	3.01%	Shopping & Retail	—	N/A
HeatherRaeElMoussa@heatherraeelmoussa	TikTok	893K	2.84%	Shopping & Retail	—	N/A
ECCO@ecco	TikTok	1.9M	1.14%	Shopping & Retail	—	N/A
THE FIX@thefixza	TikTok	739.3K	0.34%	Shopping & Retail	—	N/A
makeship@makeship	TikTok	154.8K	2.15%	Shopping & Retail	—	N/A
K18 Hair@k18hair	TikTok	286.1K	1.03%	Shopping & Retail	—	N/A
Edikted@edikted	TikTok	1.2M	0.31%	Shopping & Retail	United Kingdom	N/A
YSL Beauty@yslbeauty	TikTok	1.2M	2.76%	Shopping & Retail	—	N/A