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⭐8.4M influencer listings 🏢95.9K sponsor listings 🌍117.7B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3.7M Bluesky creators 🎙️1.4M podcast creators 🟣1.2M Twitch creators 📈679.6K Pinterest creators 🥊302.8K Kick creators 251.1K YouTube creators 𝕏250.6K X creators 🐘243.1K Mastodon creators 🎵129.4K TikTok creators ✈️106.8K Telegram creators 🎮13.5K Discord creators 📈10K Substack creators 🎬4.6K Rumble creators 🧵3.6K Threads creators ⭐8.4M influencer listings 🏢95.9K sponsor listings 🌍117.7B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3.7M Bluesky creators 🎙️1.4M podcast creators 🟣1.2M Twitch creators 📈679.6K Pinterest creators 🥊302.8K Kick creators 251.1K YouTube creators 𝕏250.6K X creators 🐘243.1K Mastodon creators 🎵129.4K TikTok creators ✈️106.8K Telegram creators 🎮13.5K Discord creators 📈10K Substack creators 🎬4.6K Rumble creators 🧵3.6K Threads creators
Business Insider

Business Insider✓ Add us as a preferred source on Google

Bluesky @businessinsider.com
⚔ Compare ☆ Follow Own this channel?
🔄 Data last refreshed 2 months ago
🤝

Make a deal with Business Insider

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored postOne post with your link and message, clearly disclosed. $726→ 🧵Sponsored threadA 3–5 post storytelling thread — Bluesky rewards substance over one-liners. $1,815→ 📌Pinned sponsored postA sponsored post pinned to the top of my profile for the month. $2,178/mo→ 🔗Link-in-bio placementYour link in my bio for the month. $1,089/mo→ 🔁Repost packageI repost your account's posts through the month — distribution with zero content lift. $1,452/mo→ ⭐Starter-pack placementYour account included in my starter pack — new users follow the whole pack, so this drives followers for as long as it lasts. $1,452/mo→ 🎁Giveaway postYou supply the prize — I run the giveaway post and pick winners. $581→ 📦Product seeding / honest reviewSend me your product — I post a disclosed, honest take. Authenticity is the ad here. $871→ 🤝Mutual shoutout collabWe shout each other out — a value swap between accounts. Swap or paid→ 🎬UGC HireBranded content for your own channels & ads from $318→ 🎙️Podcast guest spotInvite Business Insider onto your podcast (~45 min, remote) $318→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Followers
90.8K
Account age
3 yrs
🎁 Free analysisfor Business Insider
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

📊 Post engagement

Recent posts · likes + reposts
Nov 30latest
3
Avg engagement / post
2–4
Typical post (engagement)
0%
Engagement vs followers
77/100
Very consistent reach
May 2023
On Bluesky since
Half of recent posts land between 2 and 4 likes + reposts (median 4) — a dependable floor a sponsored post can count on.

🔥 Top post: Meta said in a securities filing that it had about $278.99 billi · 6 likes + reposts

📊 Activity & format

Content mix
Mostly text
Recent: 12 text · 0 image · 0 video.
Follower / following
2.1K×
Follows 43 back. A strong ratio — an audience that follows them, not a follow-for-follow network.

Recent posts

View on Bluesky ↗
🔥 Top post Meta said in a securities filing that it had about $278.99 billion in operating and finance leases that were not yet included on its balance sheet. https://bit.ly/4vVCcPC ★ 6
AI isn't coming for your job — it's coming for your paycheck. https://bit.ly/44WPmkI ★ 2 An update to Microsoft's insider trading policy makes clear that employees can use confidential information to inform bets on prediction markets. https://bit.ly/3Tu9mZk ★ 2 We dug through court documents to reveal MrBeast's ad rates and details of his pitches to Walmart, Slack, and Sony. https://bit.ly/45huNzD ★ 1 The parasitic diarrhea outbreak took a bite out of Taco Bell's July sales, but it expects a solid recovery. https://bit.ly/4fHiOzM ★ 4 The Trump administration unveiled plans for a $20 billion renovation of Dulles Airport. It is only the latest change Trump has made to the nation's capital during his second term. https://bit.ly/4ouN315 ★ 4 Apple earnings are looming, and the iPhone maker's fiscal Q3 results will be the last with Tim Cook at the helm. https://bit.ly/4ftPNZN ★ 1 As tech giants aggressively build out compute to meet the demands of the AI boom, some face a tricky dilemma: how much should they hoard and how much should they sell? https://bit.ly/4w479Br ★ 2 The top 1% of earners in the US earn over 19% of income but pay 37% of income taxes. https://bit.ly/4bQa0qg ★ 5 Ukraine's drone pilots can be in safer locations but keeping every soldier far from the battlefield in every drone operation is "impossible so far," a soldier told Business Insider. https://bit.ly/3TnLV3X ★ 3 The missile flew for roughly six minutes in Polish airspace before crashing 60 miles deep into the country, the military said. https://bit.ly/4fJcZ5e ★ 4 "I did not retire in order to take care of people, but you man up and take care of what needs to be taken care of," said Tama Phelps, 64, who is caring for her daughter. "People don't realize it's not just baby boomers who require care." h… ★ 6

🦋 Handle & authenticity

✅ Domain-verified
@businessinsider.com
The handle is the domain businessinsider.com. On Bluesky a domain handle proves the owner controls that website — so this is verifiably the real businessinsider.com account, not an impersonator.
On Bluesky since
May 2023
An early adopter from the invite-only beta (before the Feb 2024 public launch) — an original, established account.

💡 Facts

🗓️Joined Bluesky in 2023 — 3 years ago.
👁️Averages 3 views per post.
🏅Earned the 10K Followers for passing 10K followers.

🕵️ Fake follower check

Estimated
58/100
Fair Credibility score
81%
Real Real audience
Low Fake-follower risk
High Data confidence
  • Est. 81% real, active audience · Low fake-follower risk.
  • Low engagement (~0.0% of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • Established account (3+ years old).

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

What you want to know about business. Follow us on Facebook, Instagram, and YouTube. Visit our homepage for the day's top stories. Love Business Insider? Add us as a preferred source on Google. businessinsider.com

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Sassy0210 Sassy0210 18% Sheil Kapadia Sheil Kapadia 16% Peggy Stuart Peggy Stuart 15% Brennan Center Brennan Center 13% Sam Freedman Sam Freedman 13% The News Agents The News Agents 11%

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Frequently asked questions

How much does Business Insider charge for a sponsorship?
Business Insider hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
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How many followers does Business Insider have?
Business Insider has 90,785 followers on Bluesky.

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