Travel with Luke Damant

Travel with Luke Damant

YouTube @lukedamant Lifestyle (sociology) 📍 Australia
Subscribers
1.88M
🔥 Buzz rank
#553 ▼74
Total Views
559.97M
Videos
1.3K
Channel age
12 yrs
Est. monthly earnings
$14.4K – $27.8K
📊 Content format · share of recent views
⚡ 17%
▶️ 83%
⚡ Shorts 17%  ·  ▶️ Long-form 83% — brands place & price integrations differently across the two.
How we estimate
~3.59M recent monthly views × an estimated ad RPM of $4.82–$9.29 per 1,000 views — adjusted for Lifestyle (sociology) content and a AU audience. About 17% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $172.7K – $333.4K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

402.7K views

📈 Performance

Typical video
13.4K–59.7K views
Median 26.4K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
13.6× / week
Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.
61.4K
Avg views / video
1.6K
Avg likes
176
Avg comments
2.93%
Engagement rate
13.6
Uploads / week
436.8K
Lifetime avg / video
298
Views / subscriber
17%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2013 — 12 years ago.
🏆Ranked #985 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #130 in the niche.
👁️Averages 61.4K views per video.
📤Posts about 13.6× per week.
💬2.93% engagement rate.
🚀Gained 10K subscribers in the last 7 days.
📱17% of recent uploads are Shorts.

🛡️ Audience credibility

78/100 Good
  • Est. 86% real, active audience · Low fake-follower risk.
  • 2.93% engagement — above the ~2% typical for this size.
Est. authentic audience
86%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 18% Female 82%
Age · peak 18-24
13-1711%
18-2430%
25-3429%
35-4419%
45+11%
Top geographies
  • Australia45%
  • United States18%
  • United Kingdom9%
  • New Zealand6%
  • Canada3%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Travel with Luke Damant's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Shopify Epidemic Sound Incogni Nebula Surfshark Genshin Impact Audible

About

Travelling the world and finding new perspectives every single day :)

📸 Gallery

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