The Matranga Family ✓
Subscribers
189K
🔥 Buzz rank
#396 ▼69
Total Views
171.63M
Videos
769
Channel age
15 yrs
Est. monthly earnings
$12.2K – $24.3K
💰 Suggested sponsorship rate
$10K – $16.2K / integration
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
~682.2K
views / video
📊 Content format · share of recent views
⚡ Shorts 80% · ▶️ Long-form 20% — brands place & price integrations differently across the two.
How we estimate
~23.65M recent monthly views × an estimated ad RPM of
$2.45–$4.73 per 1,000 views —
adjusted for Entertainment content and a US audience.
About 80% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $146.4K – $292K.
Excludes sponsorships, memberships & merch. Full methodology →
Known for
12.23M views
Well, we got busted😅 @DoorDash #DoorDashPartner #DoorDashParents #family #parents #husbandwife
1.94M views
Next time we both are counting😭#challenge #mom #dad #family #toddler #infant #parents #parenting
1.83M views
Best family around💜 #family #dance #momlife #dadlife #toddler
1.78M views
What one is your favorite? 🤣 #family #toddler #husbandwife #firsttimeparents #funny #familyfirst
📈 Performance
Typical video
70.3K–403.4K views
Median 117.6K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
8.1× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
682.2K
Avg views / video
13K
Avg likes
114
Avg comments
1.93%
Engagement rate
8.1
Uploads / week
223.2K
Lifetime avg / video
908
Views / subscriber
80%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.
💡 Did you know?
🗓️Joined YouTube in 2011 — 15 years ago.
🏆Ranked #3,711 among all influencers on SocialDB.
🎯Top Entertainment influencer — #328 in the niche.
👁️Averages 682.2K views per video.
📤Posts about 8.1× per week.
💬1.93% engagement rate.
🚀Gained 13K subscribers in the last 7 days.
📱80% of recent uploads are Shorts.
🛡️ Audience credibility
66/100
Good
- Est. 79% real, active audience · Medium fake-follower risk.
- Views far exceed subscriber count — strong reach beyond their core base.
- 1.93% engagement — around average for this size.
Est. authentic audience
79%
Fake-follower risk
Medium
Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 51% Female 49%
Age · peak 18-24
13-177%
18-2431%
25-3430%
35-4420%
45+12%
Top geographies
- United States46%
- United Kingdom8%
- Canada7%
- Australia4%
- India5%
Likely interests
EntertainmentLifestyleTrending
💚 Brand affinity
EstimatedBrands The Matranga Family's audience is most likely to respond to — from detected sponsorships in this niche.
Amazon Affiliate
Shopify
About
Come along with us as we 'Create Our Journey' as a family of four!
📸 Gallery
Recent videos
We dressed for the occasion ❤️💙 #couple #married #goals #family
33.1K views · 1 day ago
Xalïa's first time seeing fireworks 🤣😭#throwback #familyfirst #parent #momlife #daughter #reaction
17.1K views · 1 day ago
Her laugh is everything🥹 #family #daddydaughter #firsttimedad #toddler
274.3K views · 2 days ago
My Daughter wanted to be like spiderman 😫😭 #family #funny #spiderman #pov #girldad #dad #dadlife
204.2K views · 3 days ago
What is your favorite Xalïa says? 🤣#familyfirst #parent #dad #funny #impressions #daughter
622.7K views · 4 days ago
They still can’t see the vision 😑 #housebuild #husband #parent #diy #familyfirst #dadlife #relatable
152.9K views · 5 days ago
did you know that we met bc of Michael jackson 🫣 #fyp #dance #husbandandwife #daughter #dadlife #mj
698.7K views · 6 days ago
My family's CRAZIEST month ever 🤦♂️ #familyvlog #dad #shorts #familyfirst #dadlife #relatable #fyp
108.5K views · 7 days ago
can’t believe i almost forgot! #foryou #funny #husband #daughter #mom #shorts #parent #familyfirst
642K views · 8 days ago
My Mom Asked For THIS For Mother’s Day... (Our Month of May)
22K views · 9 days ago
Our vacation💜@facebook862 Cutout Videos made this fun!#facebookpartner #memories #vacationrecap
96.6K views · 9 days ago
good thing i have xalïa! 🥹🤣 #toddlersoftiktok #foryou #funny #daughter #momlife #familyfirst
581.1K views · 10 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
Musa & Lareya
62%
AD_edits
58%
Nitish Pattambi
58%
Wolfoo - Storytime for Kids
58%
Hitman Holla
57%
MrNoWay by Archie5
55%
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