Rei7 / Reina【にじさんじ】

Rei7 / Reina【にじさんじ】

YouTube @rei7_y4t4 Video Game Culture 📍 Japan
Subscribers
134K
Total Views
18.3M
Videos
126
Channel age
0 yrs
Est. monthly earnings
$7.7K – $14.9K
180.1K total audience across 2 platforms
YouTube · 134K Twitch · 46.1K
📊 Content format · share of recent views
⚡ 45%
▶️ 55%
⚡ Shorts 45%  ·  ▶️ Long-form 55% — brands place & price integrations differently across the two.
How we estimate
~6.11M recent monthly views × an estimated ad RPM of $2.24–$4.32 per 1,000 views — adjusted for Video Game Culture content and a JP audience. About 45% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $92.2K – $179.2K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

209.1K views

📈 Performance

Typical video
30.1K–112.7K views
Median 76.8K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
13.3× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
106.8K
Avg views / video
4.9K
Avg likes
46
Avg comments
4.62%
Engagement rate
13.3
Uploads / week
145.2K
Lifetime avg / video
137
Views / subscriber
45%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2026.
🏆Ranked #4,269 among all influencers on SocialDB.
🎯Top Video Game Culture influencer — #165 in the niche.
👁️Averages 106.8K views per video.
📤Posts about 13.3× per week.
💬4.62% engagement rate.
📱45% of recent uploads are Shorts.
🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

78/100 Good
  • Est. 86% real, active audience · Low fake-follower risk.
  • 4.62% engagement — above the ~3.5% typical for this size.
Est. authentic audience
86%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 70% Female 30%
Age · peak 18-24
13-1712%
18-2435%
25-3429%
35-4416%
45+8%
Top geographies
  • Japan52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands Rei7 / Reina【にじさんじ】's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon World of Warships Genshin Impact Dbrand Epidemic Sound War Thunder NordVPN Shopify

About

にじさんじ所属 ✦ ᴜʟᴛʀᴀ ɢᴀʟ ɢᴀᴍᴇʀ
Rei7(レイナ)です。

ᴛᴡɪᴛᴄʜ:https://www.twitch.tv/rei7_2434
x:https://twitter.com/Rei7_2434

【にじさんじ公式X】
https://x.com/nijisanji_app
【にじさんじオフィシャルストア】
https://shop.nijisanji.jp/1186
【お問い合わせ・ファンレター】
https://www.nijisanji.jp/contact
※未成年の視聴者の方々は、下記リンク先の注意事項もご覧ください。
https://www.anycolor.co.jp/notice-for-minors

📸 Gallery

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