Mark Darrah on Games ✓

YouTube @markdarrah Video Game Culture 📍 Canada

⚔ Compare ☆ Watch Own this channel?

🤝

Make a deal with Mark Darrah on Games

🔒 Paid proposals held safely in escrow — released only when the work's approved.

💰 Sponsorship Deal 🤝 Collab Deal 🎬 UGC Clip 🎙️ Book Podcast 🎤 Book Event Appearance

Subscribers

24.7K

🔥 Buzz rank

#104,989 ▲5860

Total Views

2.04M

Videos

922

Channel age

18 yrs

Est. monthly earnings

$26 – $52

📊 Content format · share of recent views

⚡ 76%

▶️ 24%

⚡ Shorts 76% · ▶️ Long-form 24% — brands place & price integrations differently across the two.

How we estimate

~37.7K recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Video Game Culture content and a CA audience. About 76% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $312 – $624. Excludes sponsorships, memberships & merch. Full methodology →

Known for

2.2K views Games aren't Movies But Maybe They Should Steal Their Business Models

1.7K views Why We Need Foxes in Leadership #shorts

1.7K views The Rise of Indie Games: A New Era in Game Development #shorts

1.6K views Finally Playing Expedition 33

▶️ Featured Video

2.2K views

📈 Performance

Typical video

341–1.3K views

Median 866 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

8.7× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

Avg views / video

Avg likes

Avg comments

5.19%

Engagement rate

8.7

Uploads / week

2.2K

Lifetime avg / video

Views / subscriber

76%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2007 — 18 years ago.

🏆Ranked #10,444 among all influencers on SocialDB.

🎯Top Video Game Culture influencer — #406 in the niche.

👁️Averages 1K views per video.

📤Posts about 8.7× per week.

💬5.19% engagement rate.

📱76% of recent uploads are Shorts.

📍Based in Canada.

🛡️ Audience credibility

78/100 Good

Est. 86% real, active audience · Low fake-follower risk.
5.19% engagement — above the ~5% typical for this size.

Est. authentic audience

86%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 73% Female 27%

Age · peak 18-24

13-1715%

18-2433%

25-3432%

35-4414%

45+6%

Top geographies

Canada43%
United States26%
United Kingdom6%
India4%
Australia3%

Likely interests

GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands Mark Darrah on Games's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Genshin Impact

Dbrand

World of Warships

Epidemic Sound

Skillshare

War Thunder

Shopify

Capturing Reality

Mighty MC Roblox

About

I'm Mark Darrah. Let's Talk Games. I worked at BioWare from 1997 to 2021 Working in the game industry? Looking to start? Just curious about how things work? Listen to someone with over 20 years of experience. I worked at BioWare for 23 years. All of that directly in game development. Turns out you can apply a lot of the lessons I learned to your everyday From 1997 until 2008 I worked as a programmer, focused mostly on gameplay systems From 2007 until 2021 I was an Executive Producer, leading projects Games I worked on (That were released): Baldur's Gate (1998) Baldur's Gate: Tales of the Sword Coast (1999) Baldur's Gate II (2000) Baldur's Gate II: Throne of Bhaal (2001) Neverwinter Nights (2002) Jade Empire (2005) Mass Effect (2007) Sonic Chronicles: The Dark Brotherhood (2008) Dragon Age: Origins (2009) Dragon Age II (2011) Dragon Age: Inquisition (2014) Mass Effect: Andromeda (2017) Anthem (2019) Dragon Age: The Veilguard (2024) ... And some other things ...