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Followers
5.3M
Total likes
93.1M
Videos
7.2K
Following
81
💰 Suggested sponsorship rate
$633 – $1K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor USA TODAY
Known for
16.2K views
Perez Hilton's family is speaking out after an alarming livestream prompted fans to call police. The longtime celebrity blogger, 48, who was rushed to the hospital after the Miami-Dade Sheriff's Office received "multiple calls" about a man "livestreaming acts of self-harm on social media," is "receiving medical care," his family said in a statement on his website. The family requested privacy and added, "If and when we are able to share any updates, we will do so with everyone as soon as we can.
📊 Engagement & reach
Engagement rate · Building
0.24%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
12.9K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
31.7K
Measured across recent posts — the real reach a sponsored video earns.
Videos posted
7.2K
≈ 93.1M total likes across the library — a deep, active back-catalogue.
Follower / following
65.3K×
Follows just 81 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Media & Entertainment
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 31.7K views per stream.
📤Posts about 71.4× per week.
💬0.24% engagement rate.
🏅Earned the 5M Followers for passing 5M followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 42% Female 58%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.6% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.24% engagement — below the ~6.8% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands USA TODAY's audience is most likely to respond to — from detected sponsorships in this niche.
About
USA TODAY, TikTok tomorrow
📸 Gallery
Recent content
#Pets are getting a seat at the dinner table as kids are being shown the door. USA TODAY's @usat.betty explains the shift in dining.
811 views · 9 hours ago
A Republican-led Senate committee voted to hold Dr. Anthony Fauci, the federal official who led the government's coronavirus response in 2020, in contempt of Congress for refusing to answer questions during a hearing last week. The panel advanced the resolution on an 8 to 5 vote, with two senators also voting no by proxy, to rebuke the infectious disease expert for asserting his Fifth Amendment rights against self-incrimination during congressional testimony. Sen. Rand Paul said he didn't want t
1.4K views · 11 hours ago
Masked federal agents pepper-sprayed a 72-year-old woman in New York. The city is seeing increases in immigration enforcement.
7.7K views · 13 hours ago
President Donald Trump attacked Michigan Democratic Senate candidate Abdul El-Sayed, calling him a "man of hate." #usnews #politics #trump
15.7K views · 1 day ago
Dispatch audio from Miami emergency responders at the home of blogger Perez Hilton reveal details of the podcaster's purported self-harm. If you or someone you know may be experiencing a mental health crisis, contact the 988 Suicide & Crisis Lifeline by dialing or texting “988.” #perezhilton #usnews #911call
248.9K views · 1 day ago
Tobey Maguire wore the mantle of the beloved Marvel Comics superhero for three movies in the 2000s, Andrew Garfield donned the web shooters for two films, and Tom Holland has been fully entrenched as the resident Spidey of the Marvel Cinematic Universe for a decade. Holland's fourth solo movie, "Spider-Man: Brand New Day" (in theaters now), catches up with the young hero as he reconnects with old friends (Zendaya and Jacob Batalon) and gets used to a new status quo fighting crime in New York Cit
3K views · 1 day ago
Lindsay Clancy broke her silence for the first time in court since the start of the trial where she is accused of killing her three children. #lindsayclancy #postpartum #trial #massachusetts
12.4K views · 1 day ago
Perez Hilton's family is speaking out after an alarming livestream prompted fans to call police. The longtime celebrity blogger, 48, who was rushed to the hospital after the Miami-Dade Sheriff's Office received "multiple calls" about a man "livestreaming acts of self-harm on social media," is "receiving medical care," his family said in a statement on his website. The family requested privacy and added, "If and when we are able to share any updates, we will do so with everyone as soon as we can.
16.2K views · 1 day ago
Surveillance video from a fast-food restaurant shows Tucson witnesses intervene in an attempted robbery of an elderly man. Officers were able to track down the suspect and arrest him, according to police. #usnews #tucson #robbery
6.6K views · 1 day ago
Planning to watch celestial events this summer? USA TODAY's Julia Gomez shares these helpful tips for stargazing. #celestial #stargazing #stars
3.9K views · 1 day ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
ARIA_Official
48%
JustTrae
45%
bgkatja
43%
Al Jazeera English
43%
BravoWWHL
42%
ElectricParadise
40%
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